01Published
Website design and development
We designed and published her website with a .com domain, a warm visual direction, a professional portrait and responsive navigation. We organised the presentation of her approach and the contact journey.
Cecilia ArdaistA professional presence across two countries.
A website in three languages, technical SEO, MioDottore and work tools for Dr Maria Cecilia Ardaist.
The starting point
Presenting her work with a consistent identity, making contact easier in Italy and Argentina, and bringing the practice’s digital resources into a clear journey.
What we delivered
02Published
Content in three languages
Italian, Spanish and English: introduction, qualifications, first consultation and eleven documented treatments, with frequently asked questions and information adapted to each audience.
03Implemented
Technical SEO and local pages
Titles and descriptions, language links, a sitemap and structured data. We created pages for Olbia and Victoria, verified Search Console and checked the homepage’s inclusion in Google’s index.
04Published
Contact across two countries
WhatsApp, social links and practice information adapted to Italy and Argentina. We added payment information by country and a language selector that remembers the visitor’s preference.
05Configured
Professional MioDottore profile
Photography, biography, qualifications, languages, services, contact details, website and social links, and practice hours. A professional profile aligned with her website.
06Published
Private work dashboard
We built a private dashboard bringing together links to tools, files and project materials, with a manual diary for organising day-to-day work.
07Implemented
Measurement with consent
Analytics and advertising measurement with separate consent controls and no tracking on clinical pages. A foundation for measurement before deciding on investment.
08Prepared
Content, campaigns and documentation
Scripts, content proposals, an editorial calendar, materials for Meta and Google campaigns, and documentation for using the tools. Preparation and publication remain separate stages.
What the project puts in place
A published website, a consistent professional presentation on MioDottore and tools for day-to-day work. The project also includes editorial and campaign materials prepared for its next stages.
Scope of work
Website and private dashboard published; MioDottore profile configured. Campaign and content materials prepared. Activating online bookings on MioDottore belongs to a later stage. Contact buttons and payment information do not constitute a checkout or a medical chatbot.